Your club’s income model is critical and while there’s no right or wrong answer, it is possible to make a wrong call for your club. Many factors need to be considered.
When choosing your business model there are a number of things to look at:
There is no black or white answer for your pricing. You might decide to decrease your annual membership fees and charge per programme, or you might decide to increase your fees and offer programmes for free to your members.
In all other cases, clubs should consider including the cost of participating in programmes in their membership fees. You might decide to increase your fee by an a few extra dollars, but still offer maximum financial benefit. Either way the financial benefit to the club through increased participation of your member base, and its subsequent effect on retention will outweigh the financial benefit of the additional income from charging per class.
Click here to find the perfect programme for your squash goals.
Click here for assistance with choosing the right programme for your club.
Click here to see what programmes are most popular and when they are best run.