Club membership structures and prices should be affordable and flexible. After all, we operate in a customer-centric environment where people want to choose a lifestyle and budget that suits their needs.
To help your club approach the fee setting process, we took a look at the range of membership options from all affiliated squash clubs from 2016. Below are the findings:
Other membership categories?
Some clubs charge costs for keys, building and teams travel, grading list levy, interclub fees and coaching charges. A few clubs also have minimum membership periods and if cancelled within this a payment penalty is applied. Limited financial data provided.
Lump sum or regular payment?
Offering a one-time payment allows your club to receive income in advance and lets you determine your budget for the year. However, the drawback is that people often perceive a lump sum membership as free after a while and may not use it as often. On the other hand, people who pay regularly tend to play more often and perceive greater satisfaction with their membership.
Some clubs offered discounts for prompt payment or for coaches and committee members as a thank you. No financial data provided.
Some clubs charge a percentage for late payments and withdraw access to facility and associated services until debt is paid. No financial data provided.
For information on casual membership options click here.